Artificial intelligence (AI) is expanding exponentially in almost every area of human activity and industry, including health, e-commerce, marketing, financial services, insurance, automotive, media and entertainment; notably, the share of large enterprises in Europe using AI technologies in 2021 stood at 28% and is expanding ever since.
While the EU AI Act, a regulation which will establish harmonised EU-wide rules for AI, will likely become law by the end of this year, Greece is among the very few states with a legislation regulating the use of AI already in place, covering the use of AI for HR management, as well as for commercial and marketing practices.
Affected organisations looking to develop, procure, use and sell AI systems and tools need to follow closely a developing EU legal framework, and, at the same time, be conscious of obligations they may already have under Greek law.
We have created a short guide that covers the main fields of interaction between AI technologies and law, highlighting our firm’s expertise and specialised legal offerings, helping organisations navigate this complex and constantly evolving environment and comply with their legal obligations.
You can read the guide here.
