We live in an era where technology and innovation evolve at an unprecedented pace, transforming industries and creating new opportunities for growth on a global scale. As a result, these two key elements are becoming key assets in the arsenal of companies looking to stay competitive and embrace disruption. The Greek entrepreneurial ecosystem is following closely on these developments, with businesses looking to capitalise on opportunities and unlock new sources of value.
In this context, there are more than a few notable trends to look out for in the second half of 2024 in the realms of technology and innovation. The paper below is our take on some of those trends and how they will shape the business and economic landscape in the near future.
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